Earlier this summer, Twitter released their analytics dashboard to select users. Fortunately, a few of my accounts gained this early access and I was able to dig in and immediately appreciate the per-tweet details including exact reach numbers, clicks on links, and more.

The great news is that Twitter has rolled out analytics to pretty much everyone else.

From Hubspot’s blog:

Well folks, it looks like the day has finally come. According to TechCrunch (and a tweet from Twitter’s front-end engineer Ian Chan), now everyone can see their Twitter analytics. Here you go: The newly unlocked activity dashboard.

Their blog post is definitely worth a read as it provides a nice overview, so dig in!