The popular photo sharing site Instagram recently announced their plans to begin showing advertisements on their site. It’s not clear based on this announcement how they intend to carry out these plans, only that they would try to make certain the ads are “enjoyable and creative”. Reporter Elizabeth Boone from the Independent Florida Alligator recently interviewed me […]
If you’re a social media manager like me, you probably spend a lot of time chasing the all mighty “like”. But does social media engagement actually lead to a better bottom line?
I’m deathly afraid of public speaking. The mere thought of it makes my forehead perspire. I’m always looking for tips or tricks to help reduce some of the stress associated with standing in front of a room full of people and faking confidence. If you ask Harvard researcher and social psychologist Amy Cuddy, faking it […]
In case you missed it, Instagram recently announced that they now support video, which is pretty big news, considering their 130 million active users each month now have this new functionality built in. Of course, isn’t the only video application, as Vine – a product of Twitter – is the hot property in mobile video, with 13 […]
For social media managers, especially those working for non-profits and/or with limited resources, the new Twitter Analytics offering is a great opportunity to gain insights about your audience.